Group travel usually takes place in the summer or around holidays / events for North American travelers.

Fear is another motivator for joining a group.  You may feel more comfortable at unique destinations traveling with a group.

People usually travel in groups for discounts, companionship and convenience.

A group organizer / leader is a person within an organization that helps initiate, organize and promote a group trip to a specific destination.  It is a fun way to earn extra money, upgrades and / or a free trip.